Descriere: When looking to bridge the gap between global economic events and their own daily lives, Americans have increasingly turned to Paul Krugman. His lucid grasp of economics in action and his uncanny way of translating complex issues into everyday terms have made him a bestselling author and the most widely read economist writing for the general public today. That ability to communicate economic concepts clearly and engagingly is at the heart of "Macroeconomics," coauthored by Krugman and Robin Wells. The new Second Edition of this bestselling introductory level text (available January 2009) offers more of Krugman's signature voice, more coverage of policy, and an extraordinary amount of new examples and explanations, as well as a number of content and organizational changes that are meeting the approval of instructors nationwide. Watch a video interview of Paul Krugman here.
Autori: Paul Krugman, Robin Wells | Editura: Worth Publishers | Anul aparitiei: 2009 | ISBN: 9780716771616 | Numar de pagini: 524 | Categorie: Business
Park Davis, Susannah Craig
The Complete Idiot's Guide to Running a Bed and Breakfast
This book holds all the secrets to opening and running a successful inn. It gives you guidelines for choosing a profitable location and describes a day in the life of the average inn owner. You can find information about how to write up a business plan, what to include on you Web site, what "house rules" you need to set up to keep your guests and your investment safe, and how to use your own personal touch to make your inn unique.
Gary Blake, Blake
Elements of Business Writing: A Guide to Writing Clear, Concise Letters, Mem
From an interoffice memo to a fifty-page proposal, this is the definitive guide to business writing. Anyone who has ever had to write any business document will find "The Elements of Business Writing" the single most effective tool for producing clear, concise, and persuasive prose. Equally useful to executives and support staff, it shows how to: write clearly and powerfully; rid writing of jargon and pompous language; organize material effectively; and avoid errors in spelling, grammar, and usage.
Bpp, Learning Media
Foundations in Accountancy (FIA) awards are entry-level, core-skill focused qualifications from ACCA. They provide flexible options for students and employers, and as the sole Platinum Approved provider of ACCA content, BPP Learning Media's study materials are tailored to the exams students will take