Descriere: A revised edition of the popular classic, this title features updated topics to build MBA knowledge. Students and managers alike will learn about management skills, business operations, financial statements, marketing, product development, customer service, strategic planning, information management, and quality management.
Updated coverage includes global and international business, knowledge management, e-commerce, supply chain management, sales channel management, and financial integrity and ethics.
Autori: Mba Gorman, Tom Gorman | Editura: Alpha Books | Anul aparitiei: 2003 | ISBN: 9780028644493 | Numar de pagini: 432 | Categorie: Reference
Mardy Grothe
Oxymoronica: Paradoxical Wit and Wisdom from History's Greatest Wordsmiths
ox-y-mor-on-i-ca (OK-se-mor-ON-uh-ca) noun, plural: Any variety of tantalizing, self-contradictory statements or observations that on the surface appear false or illogical, but at a deeper level are true, often profoundly true. See also oxymoron, paradox.examples: "Melancholy is the pleasure of being sad."Victor Hugo"To lead the people, walk behind them." Lao-tzu"You'd be surprised how much it coststo look this cheap."Dolly PartonYou won't find the word "oxymoronica" in any dictionary (at least not yet) because Dr. Mardy Grothe introduces it to readers in this delightful collection of 1,400 of the most provocative quotations of all time. From ancient thinkers like Confucius, Aristotle, and Saint Augustine to great writers like Shakespeare, Oscar Wilde, and G. B. Shaw to modern social observers like Woody Allen and Lily Tomlin, Oxymoronica celebrates the power and beauty of paradoxical thinking. All areas of human activity are explored, including love, sex and romance, politics, the arts, the literary life, and, of course, marriage and family life. The wise and witty observations in this book are as highly entertaining as they are intellectually nourishing and are sure to grab the ...
Gary Blake
The essential guide to writing clear, concise proposals, reports, manuals, letters, memos, and other documents in every technical field. Includes a section with examples and text that address the specialized writing problems of systems analysts and software engineers."
Harper Collins Publishers
A new edition of the acclaimed "Collins Italian Gem Dictionary," revised and updated with the latest vocabulary and now including a handy supplement of useful travel phrases. With its extensive coverage of Italian language in a compact form, the "Collins Italian Gem" remains the indispensable small dictionary for learners of Italian. Newly updated, its 35,000-plus references and 50,000 translations include the latest additions to the language. With an attractive clear layout and typography, featuring special entries relating to various aspects of Italian life and culture, boxes warning the user of easily confusable words and handy supplement on useful travel phrases, the Italian Gem is compact, reliable and completely up-to-date the ideal small dictionary for school and general use.