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E-Myth Mastery: The Seven Essential Disciplines

Pret: 96.00 RON
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Michael E. Gerber

E-Myth Mastery: The Seven Essential Disciplines for Building a World Class Company

Editura: Collins

Anul aparitiei: 2007

The bestselling author of phenomenally successful and continually vital The E-Myth Revisited presents the next big step in entrepreneurial management and leadership with E-Myth Mastery.A practical, real-world program that is implemented real-time into your business, Gerber begins by engaging the reader in understanding why the entrepreneur is so critical to the success of any enterprise, no matter how small or large it may be, and why the mindset of an entrepreneur is so integral to the operating reality of the organization, of the small business, and the enterprise. He then covers seven essential skills: LeadershipMarketingMoneyManagementLead ConversionLead GenerationClient FulfilmentEach of these seven skills is presented through a specific training module with corresponding tests and exercises that explain the content and principles to be learned, provide case studies and examples, as well as worksheets for applying those ideas to the business. Gerber ties it all together by helping readers put the pieces together in an E-Myth Business, an E-Myth Practice and an E-Myth Enterprise.This is the book that will show you the difference between being an entrepreneur versus doing a job, ...

  

Alpha Dogs: How Your Small Business Can Become a

Pret: 79.00 RON
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Donna Fenn

Alpha Dogs: How Your Small Business Can Become a Leader of the Pack

Editura: Collins

Anul aparitiei: 2007

Outsmart your competitors, leap to the head of the pack, and become an alpha dog How does an average company distinguish itself in the marketplace, generate higher sales than its competitors, and earn the lasting loyalty of customers and employees? Alpha Dogs tells the inspiring stories of savvy entrepreneurs who discovered the perfect formula and rose to the top. In her personal and probing style, Donna Fenn, a twenty-year veteran of Inc. magazine, introduces eight men and women who share their hard-earned insights and practical tips--from Chris Zane, whose retail bike shop has perfected the art of customer service, to Deb Weidenhamer, who transformed a sleepy auction house with her innovative use of technology. Alpha Dogs is a practical guidebook for every current and aspiring self-starter who wants to stand out and succeed.

  

Innovation and Entrepreneurship

Pret: 88.00 RON
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Peter F. Drucker

Innovation and Entrepreneurship

Editura: HarperCollins Publishers

Anul aparitiei: 2006

Peter Drucker's classic book on innovation and entrepreneurship This is the first book to present innovation and entrepreneurship as a purposeful and systematic discipline that explains and analyzes the challenges and opportunities of America's new entrepreneurial economy. Superbly practical, Innovation and Entrepreneurship explains what established businesses, public service institutions, and new ventures need to know and do to succeed in today's economy.

  

Leaving Microsoft to Change the World: An

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John Wood

Leaving Microsoft to Change the World: An Entrepreneur's Odyssey to Educate the World's Children

Editura: Collins

Anul aparitiei: 2007

John Wood discovered his passion, his greatest success, and his life's work not at business school or helping lead Microsoft's charge into Asia in the 1990s but on a soul-searching trip to the Himalayas. He made the difficult decision to walk away from his lucrative career to create Room to Read, a nonprofit organization that promotes education across the developing world. By the end of 2007, the organization will have established over 5,000 libraries and 400 schools, and awarded long-term scholarships to more than 3,000 girls, giving more than one million children the lifelong gift of education. If you have ever pondered abandoning your desk job for an adventure and an opportunity to give back, Wood's story will inspire you. He offers a vivid, emotional, and absorbing tale of how to take the lessons learned at a hard-charging company like Microsoft and apply them to the world's most pressing social problems.

  

The Big Book of Small Business: You Don't Have to

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Tom Gegax

The Big Book of Small Business: You Don't Have to Run Your Business by the Seat of Your Pants

Editura: Collins

Anul aparitiei: 2007

Your shoes are charred from stomping out brush fires. You have nightmares about UFOs--Unreachable Financial Objectives. All-star interviewees turn into duds. Meetings cause more problems than they solve. The office is a ghost town at 5:01 p.m. Does this sound familiar? Tom Gegax knows what that is like. Years after running his Tires Plus franchise by the seat of his pants, blissfully unaware of how little he knew about getting the most out of people and managing a world-class organization, Tom was faced with a cancer diagnosis and a business at the brink of disaster. Resolved to change things around, he improved his mental clarity, health, and relationships and noticed that the more he profited on a personal level, the more his company profited. Tires Plus grew into a $200 million business with 150 upscale locations. He had learned the first lesson in Enlightened Leadership 101: Focus on the well-being of your employees and customers--as well as your own--and success will follow naturally.In The Big Book of Small Business, Tom shares his hard-earned lessons on how to become an enlightened, effective leader, and on how to do the small things right so the big decisions work. This ...

  

Awakening the Entrepreneur Within: How Ordinary

Pret: 84.00 RON
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Michael E. Gerber

Awakening the Entrepreneur Within: How Ordinary People Can Create Extraordinary Companies

Editura: Harper Paperbacks

Anul aparitiei: 2009

"No business author has touched me as deeply as Michael Gerber has." --Jack Canfield, co-creator of the Chicken Soup for the Soul bestselling book series The legendary Michael Gerber--founder of E-Myth Worldwide and author of such multi-million copy bestselling classics as The E-Myth Revisited and E-Myth Mastery --shows you how to go from dreaming about having your own business to actually doing it in Awakening the Entrepreneur Within. A highly in-demand keynote speaker whose company boasts over 52,000 business clients in 145 countries, Michael Gerber is THE name in small business--and now he demonstrates "How Ordinary People Can Create Extraordinary Companies." Making your dreams real is the first step to creating a successful business--and Gerber's Awakening the Entrepreneur Within provides the key.

  

The E-Myth Enterprise: How to Turn a Great Idea

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Michael E. Gerber

The E-Myth Enterprise: How to Turn a Great Idea Into a Thriving Business

Editura: HarperBusiness

Anul aparitiei: 2009

"This excellent book is a must-read for current and aspiring entrepreneurs." -- Booklist Discover how to turn a great idea into a thriving business with The E-Myth Enterprise, using the proven methods that bestselling author Michael E. Gerber has developed over the course of his more than forty years as an entrepreneur and coach. Michael E.Gerber is THE #1 name in small business and his company, E-Myth Worldwide, boasts more than 52,000 business clients in 145 countries. The E-Myth Enterprise shows readers how to get started--because simply coming up with a brilliant business idea is the easy part.

  

The E-Myth Enterprise: How to Turn a Great Idea

Pret: 79.00 RON
Disponibil in 14 zile!

Michael E. Gerber

The E-Myth Enterprise: How to Turn a Great Idea Into a Thriving Business

Editura: Harper Paperbacks

Anul aparitiei: 2010

"This excellent book is a must-read for current and aspiring entrepreneurs." -- Booklist Discover how to turn a great idea into a thriving business with The E-Myth Enterprise, using the proven methods that bestselling author Michael E. Gerber has developed over the course of his more than forty years as an entrepreneur and coach. Michael E.Gerber is THE #1 name in small business and his company, E-Myth Worldwide, boasts more than 52,000 business clients in 145 countries. The E-Myth Enterprise shows readers how to get started--because simply coming up with a brilliant business idea is the easy part.

  

Profits Aren't Everything, They're the Only Thing:

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George Cloutier

Profits Aren't Everything, They're the Only Thing: No-Nonsense Rules from the Ultimate Contrarian and Small Business Guru

Editura: HarperBusiness

Anul aparitiei: 2009

Cloutier offers tough love for entrepreneurs and a controversial message that's perfect for these tough economic times: profits aren't everything; they're the only thing.

  

Profits Aren't Everything, They're the Only Thing:

Pret: 79.00 RON
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George Cloutier

Profits Aren't Everything, They're the Only Thing: No-Nonsense Rules from the Ultimate Contrarian and Small Business Guru

Editura: Harper Paperbacks

Anul aparitiei: 2010

The best family business has one member. Weekends are for working, not playing golf or coaching. Never pay your vendors on time. Wear your control-freak badge with pride. Out denial: If your business is failing during a recession, it's your fault. George Cloutier's controversial rules for doing business aren't taught at Harvard Business School. The founder and CEO of American Management Services and "the leading advocate for small business" (Reuters), Cloutier has spent more than thirty years guiding business owners through the tough choices that line the road to profitability. Profits Aren't Everything, They're the Only Thing is the long-overdue wake-up call for 23 million small- and midsize-business owners across America. This book serves up the hard-boiled, unadulterated truth to aspiring and established entrepreneurs, without apologies. His no-nonsense advice may be hard to hear at times, but it works.

  

The Lombardi Rules: 26 Lessons from Vicni

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Vince, Jr. Lombardi, Lombardi Vince

The Lombardi Rules: 26 Lessons from Vicni Lombardi--The World's Greatest Coach

Editura: Mcgraw Hill

Anul aparitiei: 2002

Vince Lombardi - loved by some, feared by others, but respected by all - was first and foremost a winner. One of the greatest sports coach of his time, Lombardi was also a thoughtful man with uncommon passion. This work examines many of his celebrated quotes to reveal the bedrock principles behind his legendary success.

  

The Ultimate Small Business Marketing Toolkit: All

Pret: 152.00 RON
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Beth Goldstein

The Ultimate Small Business Marketing Toolkit: All the Tips, Forms, and Strategies You'll Ever Need! [With CDROM]

Editura: Mcgraw Hill

Anul aparitiei: 2007

Low- and no-cost tools that win customer loyalty Whether you're setting up shop or already have your business off the ground, you need proven marketing strategies that get new customers in the door and keep them coming back. The Ultimate Small Business Marketing Toolkit gives you the resources to do just that, with a wide variety of cost-effective marketing techniques you can use to turn your business vision into reality. Packed with dozens of worksheets, real-life examples, and step-by-step instructions, this all-in-one resource guides you through eight easy-to-follow marketing milestones. Armed with the tools in this book and on the CD-ROM, you'll be ready to Develop targeted customer profiles using affordable market research techniques Get inside the heads of customers and learn what makes them tick Navigate your marketplace and turn obstacles into opportunities Establish winning partnerships that support your company's growth Sell your brand to the world using brochures, Web sites, direct mail, and advertising "Pushes your bottom line to a breakthrough level of success."-Peter R. Russo, Director, Entrepreneurship Programs, Boston University School of Management ...

  

Entrepreneurial Finance: Finance and Business

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Steven Rogers

Entrepreneurial Finance: Finance and Business Strategies for the Serious Entrepreneur

Editura: Mcgraw Hill

Anul aparitiei: 2009

@lt;p@gt;@lt;b@gt;Proven methods for starting a business today . . . and turning profits well into the future@lt;/b@gt;@lt;/p@gt;@lt;p@gt;Like all entrepreneurs, you love the rush of launching a new business and the challenge of growing it bigger and bigger. But, to be successful at it, you must diligently mind the down-and-dirty finance and business details that threaten to derail your plans.@lt;/p@gt;@lt;p@gt;@lt;i@gt;Entrepreneurial Finance@lt;/i@gt; is a complete, one-stop resource for the latest strategies and techniques for minding the books of any type of business. Written by Steven Rogers, the successful founder of numerous businesses and one of the country's leading professors of entrepreneurship, this definitive guidebook shows you how to financially set up and manage a business. You'll learn everything from writing a growth business plan and compiling and understanding financial statements to making a company profitable, valuing a company, and raising additional venture capital.@lt;/p@gt;@lt;p@gt;Logically formatted for easy reference, @lt;i@gt;Entrepreneurial Finance@lt;/i@gt; covers: @lt;ul@gt;@lt;li@gt;Business plans--What they are, what they can do, how to prepare ...

  

Grow from Within: Mastering Corporate

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Robert C. Wolcott, Michael J. Lippitz

Grow from Within: Mastering Corporate Entrepreneurship and Innovation

Editura: Mcgraw Hill

Anul aparitiei: 2009

Create Business and Generate Profits in New Markets through Innovation "The best account I have read about how companies can enable and support internal entrepreneurs to achieve innovation-led growth." Philip Kotler, S.C. Johnson & Son Professor of International Marketing, Kellogg School of Management "An essential resource for both private and public sector leaders seeking to align new business creation with an organization's mission and strategy . . . and achieve results." William J. Perry, former U.S. Secretary of Defense "Wolcott and Lippitz are not only insightful, they are spot on. This is exactly the book corporate leaders--from CEOs and functional executives to corporate entrepreneurial teams--need to help them navigate the exceptional challenges of organic growth and innovation." Betsy Holden, Senior Advisor, McKinsey & Company, and former Co-CEO, Kraft Foods, Inc. About the Book: IBM reports $15 billion of annual new revenues from 22 Emerging Business Opportunities. In 2008, $4 billion in revenues from companywide innovation efforts allowed Whirlpool to maintain its top line, despite global recession and the steep drop in housing markets. A DuPont business group leader, ...

  

Upstarts!: How GenY Entrepreneurs Are Rocking the

Pret: 133.00 RON
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Donna Fenn

Upstarts!: How GenY Entrepreneurs Are Rocking the World of Business and 8 Ways You Can Profit from Their Success

Editura: Mcgraw Hill

Anul aparitiei: 2009

They're young, they're brash, they're smart--and they're 77-million strong. Generation Y is creating startups at an unprecedented rate, and their approach to business is unlike anything you've seen. The generation described by the media as spoiled, entitled, even narcissistic, is proving these notions false every day. Inspired by the rock-star entrepreneurs of previous generations and driven by a burning desire to control their own destinies, GenY is rewriting the entrepreneurial playbook one cool startup at a time. Inc. magazine writer Donna Fenn interviewed more than 150 young CEOs to learn what makes them tick. While upstarts are motivated by similar aspirations of past generations, their way of doing business is radically different--and it's changing the way everyone must do business now. Upstarts examines and analyzes this entrepreneurial revolution to reveal eight critical lessons every entrepreneur and marketer must learn. Fenn describes a generation of entrepreneurs that is highly collaborative and team-oriented. It's quick and alert when it comes to new technologies. It's hell-bent on changing the world. And it's totally impatient with outmoded business models. The sooner ...

  

Your Million Dollar Dream

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Tamara Monosoff

Your Million Dollar Dream

Editura: Mcgraw Hill

Anul aparitiei: 2010

Create your "someday" life TODAY "Get ready to let your dreams take flight Tamara taught me things I wish I'd known years ago; it would have saved me a lot of time and money." Jamie Novak, founder of www.BiteSizeLiving.com and author of Stop Throwing Money Away and The Get Organized Answer Book "A heart-pounding read for entrepreneurs who want answers to all those nagging questions. Read it and fly." Nell Merlino, creator of the Take Our Daughters to Work Day and Make Mine a Million $ Business programs and author of Stepping Out of Line Link your dream to practical business possibilities Identify your skills and motivations Create an effective business plan Use Twitter and Facebook as powerful business tools Find the funding to support your business

  

Get Rich with Twitter: Harness the Power of the

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L. Prince Dennis

Get Rich with Twitter: Harness the Power of the Twitterverse and Reach More Customers Than Ever Before

Editura: Mcgraw Hill

Anul aparitiei: 2010

Master today's most powerful marketing tool for instant customer engagement Today's customers have no patience for a long-winded marketing pitch. What they want is useful and engaging information--in 140 characters or less. The most successful campaigns these days are short, sweet, and right to the point. Get Rich with Twitter reveals the secrets of using the most popular and fastest-growing microblogging tool to reach customers more effectively than ever before--at a fraction of the cost to you. Learn how to: Establish a solid foothold in the Twitterverse Build a following of loyal, active customers Craft engaging and effective messages (tweets) Monitor all Twitter activity concerning your business Develop a sure-fire viral marketing campaign You don't need to do a big song and dance to get customers interested in your product. Simply give them a tweet. They'll hear you loud and clear.

  

Get Rich with Apps!: Your Guide to Reaching More

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Jesse Feiler

Get Rich with Apps!: Your Guide to Reaching More Customers and Making Money Now

Editura: Mcgraw Hill

Anul aparitiei: 2010

Grab a share of one of today's hottest markets Out of nowhere, apps have taken the world by storm. In a short time, millions of customers have downloaded apps--and they're eagerly awaiting more. If you're considering entering the market, stop thinking about it and make your move. You'll reach more customers, expand your product offerings, and grow new revenue streams. And it's much easier than you may realize. Get Rich with Apps explains how to: Marry iPhone and Facebook app features with your business and marketing needs Integrate apps with other resources, such as databases and websites Take advantage of the social web to expand your customer base Measure the success of new and existing projects You don't need a team of computer whizzes to make a killing in the apps market. All you need is the business advice in this book to get an early foothold in a market with a soaring future.

  

School for Startups: The Breakthrough Course for

Pret: 93.00 RON
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Beach Jim, Hanks Chris, Jim Beach

School for Startups: The Breakthrough Course for Guaranteeing Small Business Success in 90 Days or Less

Editura: Mcgraw Hill

Anul aparitiei: 2011

The Beginner's Guide to Low-Risk Entrepreneurship You want to start your own business, but "risk" isn't your middle name. You're not alone. Many successful entrepreneurs are averse to risk--but they have learned the tricks to working around it. And now you can too, with School for Startups . This practical guide shows you how to build a business the smart way--without risking major assets such as your house, savings account, or health insurance. You'll learn how to increase your chance of success by: Funding your venture without investors Entering international markets Taking full advantage of tools on the Web Marketing your product or service for little or no cost Deploying a third party to package and ship products Taking control of an existing business or franchise The authors present hundreds of the best ideas for new businesses, along with case studies proving the effectiveness of their approach. Also included with the book is a code you can use to register for The Entrepreneur School (www.theentrepreneurschool.com), where you can access exclusive webinars and supplementary material.

  

One Simple Idea: Turn Your Dreams Into a Licensing

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Key Stephen, Stephen Key

One Simple Idea: Turn Your Dreams Into a Licensing Goldmine While Letting Others Do the Work

Editura: Mcgraw Hill

Anul aparitiei: 2011

From the teacher and mentor of Tim Ferris ("The 4-Hour Workweek") comes a revolutionary money-making method for budding entrepreneurs: license a simple idea and let others do the work.

  
 
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