Carti McGraw Hill Science

Leslie Wilk Braksick

Unlock Behavior, Unleash Profits: Developing Leadership Behavior That Drives Profitability in Your Organization

Editura: McGraw-Hill Companies

Anul aparitiei: 2007

This book gives away tools and methods used by the largest behaviorally based management consulting firm in the world-CLG (www.clg.com). It is filled with client stories, case studies, testimonials, and-most importantly-the secrets to what has led to personal and organizational transformations in blue-chip companies: Behavioral Science applied to business. Why is being a leader more challenging now than ever before? Our world has never had greater threats, nor greater opportunities. So many of them come down to people...relationships...behavior. It is up to you to engage the hearts and minds of your people-and to unleash discretionary performance through the systematic use of Behavioral Science. Nothing changes until behaviors change. It's about your success If you are a leader with an agenda for change, this is the book for you. It's not enough to have brilliant strategies, efficient processes, and agile people. Dr. Braksick shows how to make these ingredients work together so you can transform your organization's performance. Using the clear guidance in this book, you can identify the behaviors needed in your organization to consistently produce desired results. You will learn ...

Russell H. Granger

The 7 Triggers to Yes: The New Science Behind Influencing People's Decisions

Editura: Mcgraw Hill

Anul aparitiei: 2007

Introducing 7 scientifically proven ways to masterfully apply the skill of persuasion and get the results you want Everybody knows that the best way to persuade people to reach the "Yes" response is by using logic and reason, right? Wrong. According to the latest research in neuroscience, most people respond to emotional cues rather than rational ones. Instead of using facts and figures to persuade, you should be tapping into the brain's internal triggers for making decisions. With the new technology of realtime brain imaging, scientists have been able to pinpoint seven of these emotional triggers. Activating one or more of the other person's triggers will make you a master persuader in every aspect of your life. You'll learn how to motivate a "Yes" response from clients, coworkers, employees, and entire organizations. Just say "YES" to success. "7 Triggers to Yes is a great book. It's not the same old information repackaged. It contains information you can apply not only to your job but also in your everyday life, so you will forge constructive relationships, become a better leader, and create organizational change--all of which will lead to a more powerful, influential, and ...

David Krueger

The Secret Language of Money: How to Make Smarter Financial Decisions and Live a Richer Life

Editura: Mcgraw Hill

Anul aparitiei: 2009

If money were about math, none of us would be carrying any debt. The numbers are simple. What's complicated is what we do with money. We use money to soothe our feelings and buy respect, to show how much we care or how little. We don't simply earn, save, and spend money: we flirt with it, crave it, and scorn it; we punish and reward ourselves with it. Without realizing it, we give money meaning it doesn't really have--what former psychiatrist and current business coach David Krueger calls our "money story." And in the process of playing out that money story, we often sacrifice the most important things in our life: our health, freedom, relationships, and happiness. What is your money story? Do you consistently spend more than you have? Do you follow the herd in your investments--even though you know the herd is usually wrong? Have you neglected to save for the future, even when you have the means? Do you feel controlled or shackled by debt? Is your money somehow never "enough"? Is money, or the lack of it, always on your mind? The Secret Language of Money is a guided tour to the subconscious meanings we give money, the conflicted ways our braindeals with money, the reasons we tend ...

Lance A. Bettencourt

Service Innovation: How to Go from Customer Needs to Breakthrough Services

Editura: Mcgraw Hill

Anul aparitiei: 2010

Advance praise for Service Innovation: "To the CEOs of all service companies I deal with: READ THIS BOOK!" -- Dave Wascha, senior director, Bing Product Management, Microsoft Corporation "Lance Bettencourt deftly blends his academic and consulting experience to provide an example-rich, readable, practical, and innovative discussion of service innovation." -- Leonard Berry, coauthor of Management Lessons from Mayo Clinic "Provides the robust framework to design services that unlock growth opportunities for every business." -- Lance Reschke, vice president, Ceridian Corporation "The tools and guidance in this book will inspire companies, small and large, to create effective and innovative services that are desperately needed." -- Mary Jo Bitner, Ph.D., W. P. Carey School of Business, Arizona State University, and coauthor of Services Marketing: Integrating Customer Focus Across the Firm "Cracks the code from the fuzzy front end through the complete life cycle of Service Innovation." -- Angelo Rago, division vice president, Global Customer Services, Abbott Medical Optics "Filled with rich examples of how firms can innovate service through helping customers get jobs done." -- Stephen ...

Frank Gallinelli

Mastering Real Estate Investment: Examples, Metrics and Case Studies

Editura: Realdata, Inc.

Anul aparitiei: 2008

By the author of the bestselling guide, "What Every Real Estate Investor Needs to Know about Cash Flow... " (McGraw-Hill, 2004) Develop a command of the essential formulas and concepts that underlie income-property investing: * Capitalization Rate * Net Operating Income * Present Value * Debt Coverage Ratio * Internal Rate of Return and much more Here Gallinelli revisits the 37 key metrics from his "Cash Flow" book and guides you through examples that will lead you to mastery of those concepts. He then takes you beyond those formulas to the next level, with detailed case studies of four different properties: * Single-Family Rental * Renovation Project * Apartment Building * Strip Shopping Center You'll analyze these properties with him and learn to look behind the numbers, to think like a successful investor and to recognize both the opportunities and the perils you might encounter when you invest in real estate. Frank Gallinelli is the founder and President of RealData, Inc., one of the real estate industry's leading software firms since 1982. He has written several books and numerous articles on real estate investing, and teaches income-property analysis in Columbia University's ...

Patricia Wynne, Donald M. Silver, Silver Donald

Seashore

Editura: Mcgraw Hill

Anul aparitiei: 1997

From sandy beaches to rocky cliffs, the place where the land meets the sea is an amazing habitat. While exploring at the shore or reading at home, children ages 7 and up will be astonished by the richness and variety of creatures at the water's edge. Beautifully illustrated, with a picture reference and glossary, Seashore is just one volume from the critically acclaimed One Small Square series of hands-on science books, now available in paperback.

Donald M. Silver, Silver Donald, Patricia Wynne

Backyard

Editura: Mcgraw Hill

Anul aparitiei: 1997

An exciting journey of science discovery is as near as your own backyard. Just one small square is alive with creepers and crawlers, lifters and leapers, singers, buzzers, climbers, builders, and recyclers. Backyard invites children ages 7 and up to become nature lovers by looking, listening, touching, and smelling the world from the ground up! From the unique One Small Square series of science acitivity books. . .where children can explore exotic and familiar ecosystems in detail, one small square at a time.

Donald M. Silver, Patricia Wynne, Silver Donald

African Savanna

Editura: Mcgraw Hill

Anul aparitiei: 1997

The African grasslands stretch across the continent below the Sahara. In a swuare of land about the size of a living room, children will see animals they might have encountered only at the zoo. . .discover the rewards and dangers of their natural home. . .and observe how these creatures live with each other in a changing, endangered environment. It's an exciting journey of discovery, coming to you from the One Small Square series of interactive science and nature books. . .where the next stop could be as near as your backyard or as far as half a world away.

McGraw-Hill Dictionary of Geology & Minerology

Editura: McGraw-Hill Professional Publishing

Anul aparitiei: 2003

Publisher's Note: Products purchased from Third Party sellers are not guaranteed by the publisher for quality, authenticity, or access to any online entitlements included with the product.THE LANGUAGE OF GEOLOGY AND MINERALOGY AT YOUR FINGERTIPSDerived from the world-renowned McGraw-Hill Dictionary of Scientific and Technical Terms, Sixth Edition, this vital reference offers a wealth of essential information in a portable, convenient, quick-find format. Whether you're a professional, a student, a writer, or a general reader with an interest in science, there is no better or more authoritative way to stay up-to-speed with the current language of geology and mineralogy or gain an understanding of its key ideas and concepts.Written in clear, simple language understandable to the general reader, yet in-depth enough for scientists, educators, and advanced students, The McGraw-Hill Dictionary of Geology & Mineralogy, Second Edition: * Has been extensively revised, with 9,000 entries encompassing the language of geology and mineralogy* Includes synonyms, acronyms, and abbreviations* Provides pronunciations for all terms* Covers such topics as physical geology, historical geology, ...

John Little

Max Contraction Training: The Scientifically Proven Program for Building Muscle Mass in Minimum Time

Editura: McGraw-Hill/Contemporary

Anul aparitiei: 2003

The breakthrough new fitness program for readers who want big gains in little time "I had one little miniworkout. I couldn't believe how short the workout was, and how good I felt afterward. . . . This technique is going to change your life." --Tony Robbins, author of Awaken the Giant Within Bodybuilding pioneer John Little smashes through conventional training approaches with his revolutionary workout program supported by science and based on 15 years of empirical research. The Max Contraction Training program maximizes muscle fiber stimulation in the shortest amount of time-- leading to faster workouts and more impressive gains. Little reveals: Groundbreaking techniques that MAXimize muscle fiber stimulation four times more efficient than conventional training Ideal exercise structuring in a workout routine Optimal time frames to train muscles for maximum growth False information put out by supplement companies

John R. Little

The Wisdom of Mike Mentzer: The Art, Science, and Philosophy of a Bodybuilding Legend

Editura: McGraw-Hill Companies

Anul aparitiei: 2005

The last word on how to build a better body--from the late, great Mike Mentzer With his revolutionary "Heavy Duty" system, Mike Mentzer changed the way bodybuilders train, showing them that "less is more" when it comes to making great gains. In The Wisdom of Mike Mentzer , you will discover Mike's most advanced training techniques and philosophies--previously known only to his inner circle and personal clients. Drawing upon never-before-released materials, his longtime colleague John Little reveals Mentzer's most powerful lessons and workout plans, including: The importance of working to failure Techniques for pushing past mental and physical plateaus How overtraining impedes progress A complete advanced "Heavy Duty" training system The workout that worked "like magic" for Mr. Universe himself More than an instruction manual, this thorough compendium brings together a lifetime of insights, training truths, and personal philosophies from one of the greatest bodybuilders of all time.

David Bachman

Advanced Calculus Demystified

Editura: McGraw-Hill Companies

Anul aparitiei: 2007

Your INTEGRAL tool for mastering ADVANCED CALCULUS Interested in going further in calculus but don't where to begin? No problem! With Advanced Calculus Demystified, there's no limit to how much you will learn. Beginning with an overview of functions of multiple variables and their graphs, this book covers the fundamentals, without spending too much time on rigorous proofs. Then you will move through more complex topics including partial derivatives, multiple integrals, parameterizations, vectors, and gradients, so you'll be able to solve difficult problems with ease. And, you can test yourself at the end of every chapter for calculated proof that you're mastering this subject, which is the gateway to many exciting areas of mathematics, science, and engineering. This fast and easy guide offers: Numerous detailed examples to illustrate basic conceptsGeometric interpretations of vector operations such as div, grad, and curlCoverage of key integration theorems including Green's, Stokes', and Gauss'Quizzes at the end of each chapter to reinforce learningA time-saving approach to performing better on an exam or at workSimple enough for a beginner, but challenging enough for a more ...

Doug McGuff, John R. Little

Body by Science: A Research-Based Program for Strength Training, Body Building, and Complete Fitness in 12 Minutes a Week

Editura: Mcgraw Hill

Anul aparitiei: 2008

Building muscle has never been faster or easier than with this revolutionary once-a-week training program In Body By Science , bodybuilding powerhouse John Little teams up with fitness medicine expert Dr. Doug McGuff to present a scientifically proven formula for maximizing muscle development in just 12 minutes a week. Backed by rigorous research, the authors prescribe a weekly high-intensity program for increasing strength, revving metabolism, and building muscle for a total fitness experience.

David Goldfarb

Biophysics DeMYSTiFieD

Editura: McGraw-Hill Professional Publishing

Anul aparitiei: 2010

Publisher's Note: Products purchased from Third Party sellers are not guaranteed by the publisher for quality, authenticity, or access to any online entitlements included with the product.Learn BIOPHYSICS without expending a lot of ENERGY!Interested in unraveling the physics of living things? Here's your starting point. Biophysics Demystified is the fast and easy way to understand this fascinating topic.Written in a step-by-step format, this practical guide begins with an introduction to the science of biophysics, covering biophysical techniques and applications. Next, you'll learn the principles of physics, biology, and chemistry required to understand biophysics, including free energy, entropy, and statistical mechanics. Biomolecules and the forces that influence their structure and conformation are also covered, as are protein, nucleic acid, and membrane biophysics. Detailed examples and concise explanations make it easy to understand the material, and end-of-chapter quizzes and a final exam help reinforce key concepts.It's a no-brainer! You'll get: Molecular, subcellular, physiological, anatomical, and environmental biophysicsThe laws of thermodynamics as they apply to ...

David Goldberg, Goldberg David

3,000 Solved Problems in Chemistry

Editura: Mcgraw Hill

Anul aparitiei: 2011

The ideal review for your chemistry course More than 40 million students have trusted Schaum's Outlines for their expert knowledge and helpful solved problems. Written by renowned experts in their respective fields, Schaum's Outlines cover everything from math to science, nursing to language. The main feature for all these books is the solved problems. Step-by-step, authors walk readers through coming up with solutions to exercises in their topic of choice. 3,000 solved problems Problems from every area of chemistry Clear diagrams and illustrations Appropriate for all high school and undergraduate chemistry courses Step-by-step solutions to problems Thousands of practice problems with a wealth of problems on each topic

John Heinerman, Heinerman John

The Health Benefits of Cayenne

Editura: Mcgraw Hill

Anul aparitiei: 1999

Used for centuries by Native Americans and the Chinese, and brought to Europe by Columbus, Cayenne pepper's ancient curative powers have been confirmed by modern science. This guide surveys its medicinal uses. These include improving blood circulation, reducing the pain and inflammation of arthritis, alleviating colds and flu, and home remedies for common ailments. There is also a heat-intensity rating for different varieties of what is truly a spice of life.

Stan Gibilisco

Optics Demystified

Editura: McGraw-Hill Professional Publishing

Anul aparitiei: 2009

Publisher's Note: Products purchased from Third Party sellers are not guaranteed by the publisher for quality, authenticity, or access to any online entitlements included with the product.An enlightening guide to opticsAre you in the dark when it comes to understanding the science of optics? Now there's a glimmer in the gloom! Optics Demystified brings this challenging topic into focus.Written in an easy-to-follow format, this practical guide begins by covering the nature of light, the electromagnetic spectrum, reflection, refraction, and color dispersion. You'll move on to common optical devices and effects, lasers, and optical data transmission technology. Industrial, medical, and military applications are discussed, as are exotic optics such as holography. Detailed examples and concise explanations make it easy to understand the material, and end-of-chapter quizzes and a final exam help reinforce learning.It's a no-brainer! You'll get: Explanations of the particle and wave theoriesAnalysis of optical microscopes and telescopesFunctional details of fiber opticsA sampling of optical illusions A time-saving approach to performing better on an exam or at workSimple enough for a ...

Thomas A. Powell

HTML & CSS: The Complete Reference

Editura: McGraw-Hill/Osborne Media

Anul aparitiei: 2010

Publisher's Note: Products purchased from Third Party sellers are not guaranteed by the publisher for quality, authenticity, or access to any online entitlements included with the product.The Definitive Guide to HTML & CSS--Fully UpdatedWritten by a Web development expert, the fifth edition of this trusted resource has been thoroughly revised and reorganized to address HTML5, the revolutionary new Web standard. The book covers all the elements supported in today's Web browsers--from the standard (X)HTML tags to the archaic and proprietary tags that may be encountered.HTML & CSS: The Complete Reference, Fifth Edition contains full details on CSS 2.1 as well as every proprietary and emerging CSS3 property currently supported. Annotated examples of correct markup and style show you how to use all of these technologies to build impressive Web pages. Helpful appendixes cover the syntax of character entities, fonts, colors, and URLs. This comprehensive reference is an essential tool for professional Web developers.Master transitional HTML 4.01 and XHTML 1.0 markupWrite emerging standards-based markup with HTML5Enhance presentation with Cascading Style Sheets (CSS1 and CSS 2.1)Learn ...

Gavin D J Harper

Fuel Cell Projects for the Evil Genius

Editura: McGraw-Hill/Tab Electronics

Anul aparitiei: 2008

Publisher's Note: Products purchased from Third Party sellers are not guaranteed by the publisher for quality, authenticity, or access to any online entitlements included with the product.FUEL YOUR EVIL URGES WHILE YOU BUILD GREEN ENERGY PROJECTS! Go green as you amass power! Fuel Cell Projects for the Evil Genius broadens your knowledge of this important, rapidly developing technology and shows you how to build practical, environmentally conscious projects using the three most popular and widely accessible fuel cells!In Fuel Cell Projects for the Evil Genius, high-tech guru Gavin Harper gives you everything you need to conduct practical experiments and build energizing fuel cell projects. You'll find complete, easy-to-follow plans that feature clear diagrams and schematics, as well as: Instructions for fascinating sustainable energy projects, complete with 180 how-to illustrations Explanations of how fuel cells work and why the hydrogen economy will impact our lives in the near futureFrustration-factor removal-all the needed parts are listed, along with sourcesScience fair project ideas that are on the cutting edge of the latest technological developmentsFuel Cell Projects for ...

Anderson Eric, Zettelmeyer Florian

Leading with AI and Analytics: Building Better Data Science IQ to Drive Maximum Value

Editura: McGraw-Hill Education

Anul aparitiei: 2020

Lead your organization to become evidence-driven Data. It's the benchmark that informs corporate projections, decision-making, and analysis. But, why do many organizations that see themselves as data-driven fail to thrive? In Leading with AI and Analytics, two renowned experts from the Kellogg School of Management show business leaders how to transform their organization to become evidence-driven, which leads to real, measurable changes that can help propel their companies to the top of their industries. The availability of unprecedented technology-enabled tools has made AI (Artificial Intelligence) an essential component of business analytics. But what's often lacking are the leadership skills to integrate these technologies to achieve maximum value. Here, the authors provide a comprehensive game plan for developing that all-important human factor to get at the heart of data science: the ability to apply analytical thinking to real-world problems. Each of these tools and techniques comes to powerful life through a wealth of powerful case studies and real-world success stories. Inside, you'll find the essential tools to help you: Develop a strong data science intuition quotientLead ...